Phil Penton Accepts Position At SureCritic

SureCritic Taps Phil Penton to Lead Brand Development and Strategic Alliances

Online automotive, social media, and reputation management expert excels at accelerating growth for fast-paced technology companies

Seattle, WA – SureCritic, creators of the industry’s first SocialCSI® Customer Experience Management (CEM) platform that combines the best features of reputation management with the best features of CSI, is pleased to announce the addition of Reputation Management expert Phil Penton. Penton brings over a decade of experience in automotive, reputation management, and social media solutions in well-known companies, including SOCIALDEALER, Xcite Advertising, and CDMdata.

In his new role, Penton will drive business development and strategic relationships with automotive brands to further the aggressive growth of SureCritic’s expanding platform, which includes the industry’s first SocialCSI solution, and an enterprise-level survey platform capable of handling the most complex branch logic survey requirements.

Penton has a proven track record of accelerating growth for fast-paced technology companies. Currently he serves as partner and strategist for Xcite Advertising and CDMdata, where he oversees digital advertising strategies and strategic alliances. Previously he served as partner and president at SOCIADEALER, where he helped to drive tremendous growth for its managed reputation and managed social media customers. Prior to that, he co-founded Social Integration, an end-to-end platform for managing reputation and social media marketing. He has also served as vice president of business development for HomeNet Automotive.

“I ‘m most impressed with SureCritic’s technology platform and the new features and functionality we’ll be bringing to market over the next twelve months for manufacturers, dealerships, and independent repair shops,” said Penton. “SureCritic is advancing Customer Experience Management from a technology and implementation perspective, which is unlike anything else I’ve seen out there. They are literally on a mission to dramatically change how businesses and vendors interact with customers. From what I’ve seen behind the scenes, it’s revolutionary and I’m excited to be a part of it!”

“Phil is at the forefront of reputation management and social media solutions and his expertise and relationships within the automotive industry will be invaluable as we grow our relationships and brand presence,” said David Brondstetter, CEO of SureCritic. “He’s a wonderful asset to our team and we look forward to continued strong growth with him on board.”

Link: http://www.surecritic.com

EDITOR’S NOTE: I have personally worked with Phil Penton on several projects while he served two previous companies. Phil is a consummate professional with outstanding integrity and a deep knowledge of how social media and reputation management resources can be leveraged by car dealers and automotive enterprises to drive marketing communication objectives. There is no doubt in my mind that Phil Penton will serve SureCritic well and ensure they become a significant part of the automotive marketing landscape.

[Sent from Ralph Paglia’s iPhone]

Ralph Paglia | President
ADM Advertising & Consulting, LLC

W http://AutomotiveSocial.com

http://RalphPaglia.com

http://LinkedIn.com/in/RPaglia

http://Facebook.com/RPaglia

GoogleFirstGen.png

Twitter and Instagram: @RalphPaglia
http://YouTube.com/RalphPaglia

http://Slideshare.net/RalphPaglia

About Ralph Paglia

Ralph Paglia; President of ADM Consulting, LLC former Vice President - Digital at Tier10 Marketing. Director - Digital Marketing at ADP Dealer Services from 2007 through end of 2010 where he was responsible for industry vertical thought leadership and solution creation while establishing new ADP digital marketing solutions. For many years, Ralph has created automotive marketing business models that support business revenue growth and generate shareholder value, while building a network of relationships and partnerships resulting in alliances that support revenue growth.

Posted on May 19, 2015, in Automotive Social. Bookmark the permalink. Leave a comment.

Leave a Reply

Please log in using one of these methods to post your comment:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

w

Connecting to %s

Dealer Authority

Automotive Digital Marketing

Search Engine Journal

Search Marketing Advice, News, and Tutorials

Cars.com DealerADvantage

Cars.com's resource for dealers and national partners, sharing strategies for effective online advertising and internet sales processes to sell more cars.

Automotive Social CRM by Ralph Paglia

Social Media Based Customer Relationship Management Strategy and Tactics for Car Dealers

The Sales Life w/ Marsh Buice

Lifetime salesperson sharing my experiences and lessons from Lot to Life

CBT Automotive Network

Automotive News, Training and Insights

Matt Collins' Blog

A Blog About Disruptive Tech, Trends, & Opportunities

Sales, Marketing & Social Media Today

This is a blog that explores the trends of Sales, Marketing and Social Media. Send me your questions!

Evans Design Studio, Chip Evans

Wordpress Website Design and Development | Drupal Web Design and Development | Custom Web Design and Development

Social Media PR

Our Social Media Consultant And Marketing Agency Gets Your Brand Noticed Online

Car Dealer Consulting

Proven strategies to grow your dealership, sell more cars and have happy customers. Catapult your business on a new level with recommended dealer management systems, how to guides and muchmore.

The Automotive Basics

The Terms to Know

Market Research (BLOG)

Next-generation provider of syndicated research, customized research, and consulting services.

richardscarblog

All automotive, all the time

The Speed Trap

Automotive News, Reviews, and History

Photofocus

education and inspiration for visual storytellers

%d bloggers like this: